Conference Production
L’Oréal Professional Conference at InterContinental London - The O2
Three brands. Three stages. Three days. The annual PPD conference for 500 international delegates at the InterContinental London The O2.
- Venue
- InterContinental The O2
- Delegates
- 500
- Brands
- 3 (L’Oréal, Matrix, Kérastase)
- Duration
- 4 days
- Role
- Full In-House Production
The story
A project worth looking at properly.
The L'Oréal PPD Conference brings together the three pillars of L'Oréal's Professional Products Division for an annual gathering of international delegates: L'Oréal Professionnel, Kérastase and Matrix. Each brand has its own audience, product narrative and visual identity. The brief was to give each one its dedicated stage and dedicated technical production, then bring them back together into a single shared evening programme.
The conference ran for four days at the InterContinental London The O2: rigging and load-in across both halls, a plenary session for the full 500-delegate audience on the main stage, then a breakout day with three concurrent stages running parallel content for each brand. Every element was designed, built and operated in house.
Production scope
Designed. Built. Delivered.
The production disciplines brought together for this project.
LED Production
A 676-panel LED matrix across three independent stages: 338 ESD Lumen Dazzle 3.9mm on the main L’Oréal stage, plus 183 and 155 Unilumin 2.6mm panels for Matrix and Kérastase, each pixel-mapped to native content.
Video Processing
A Barco E2 with EC50 control on the main stage, fed by two redundant Watchout servers and a three-camera ATEM IMAG cut, with two Barco S3 processors driving the Day 2 breakout stages.
Sound Design
A fully flown d&b Y-Series system designed in ArrayCalc, DGUV-17 rigging compliant at 22% of rated load, with separate scaled rigs for each breakout room.
Lighting Production
62 intelligent moving heads on the main truss (Robin Pointe, LEDBeam 150, VLZ Spot, Alpha Wash 700) run on grandMA, delivering five distinct looks from keynote wash to full DJ show.
Media Servers
Watchout media servers on the main stage and Milumin servers on the breakout stages, with all background plates, brand idents and VTs rendered for instant, native playback.
Overnight Turnaround
One main hall struck and three separate stages rebuilt, lit and patched in a five-hour overnight window between Day 1 and Day 2.
The Overnight Rebuild
From one stage to three, between 1am and 6am
Day 1 finished at 1am after the DJ party. Day 2 had to start at 7am with rehearsals on three completely different stages. That gave the Kudos AV crew a five-hour window to dismantle one production and build three: the 338-panel LED matrix came down, the flown sound array was lowered and split into three smaller hangs, the Barco E2 was replaced with two Barco S3 processors, and the lighting truss was re-focused and re-programmed for three new room layouts.
By 6am all three stages were lit, focused and patched. By 7am the rehearsal crews were running their content. By 8.30am the delegates were walking in for breakout day. A turnaround at this scale, with no margin to fix it in the morning, is the test of an in-house crew that has done it before.
Project gallery
See the room. See the detail.
Real project photography from the finished event.
Planning something similar?
Bring the room, the production and the detail together.
Project questions
Planning a similar event?
Useful answers based on the production delivered for this project and the way Kudos AV approaches comparable events.
01What did Kudos AV deliver for L’Oréal Professional Conference at InterContinental London - The O2?
L’Oréal PPD conference at InterContinental London - The O2: LED screens, video processing, sound, lighting and technical production by Kudos AV.
02How do I plan event production at InterContinental London - The O2?
For a conference or awards dinner at InterContinental London - The O2, screen layouts and stage design should follow the content. Share your presentation formats, audience layout and entertainment plans so we can develop the AV and show operation around them.
03What information is needed to quote for a similar event?
Send your venue, preferred date and speaker numbers, presentation and video formats, room layout, rehearsal time and any streaming requirements. These details help us define the equipment, crew and build time for your brief. Contact Kudos AV for a production quote.
Planning your event
Event production at InterContinental London - The O2
For a conference or awards dinner at InterContinental London - The O2, screen layouts and stage design should follow the content. Share your presentation formats, audience layout and entertainment plans so we can develop the AV and show operation around them.
More work at this venue
Tell us the venue, date, event format and production you need. We will discuss the brief and prepare a quote.
Discuss your event productionExplore our work by event type
Related