
Festive Brand Activation
Hilton London Metropole: Santa's Grotto Immersive Festive Activation
A complete multi-room immersive Santa's Grotto at Hilton London Metropole: bespoke scenic design, atmospheric lighting, LCD window installations and large format print.
- Client
- Hilton London Metropole
- Agency
- Principal Global Events
- Venue
- Hilton Metropole, Edgware Road
- Type
- Immersive festive installation
- Scope
- Concept to delivery
The story
A project worth looking at properly.
Kudos AV delivered a complete immersive Santa's Grotto installation at the Hilton London Metropole for Principal Global Events, transforming multiple hotel rooms into a seamless, theatrically designed festive experience from concept through to guest-ready delivery.
The brief demanded more than standard seasonal decoration: bespoke props and set dressing, large format print across every surface, atmospheric lighting for each distinct environment, and LCD screen installations creating the illusion of external winter views from inside the hotel rooms.



Production scope
Designed. Built. Delivered.
The production disciplines brought together for this project.
Scenic Design & Build
Full multi-room scenic design and construction across every room of the grotto.
Bespoke Props
Scenic props and set dressing selected and installed to complement the festive design.
Large Format Print
Brand-consistent print applied to walls, ceilings and scenic surfaces throughout.
Custom Flooring
Bespoke flooring completing the full surface transformation in every room.
Atmospheric Lighting
Distinct lighting states creating warm, immersive festive zones room by room.
LCD Window Screens
Custom winter exterior views replacing hotel windows to complete the illusion.

Design & Production
Designing an immersive world inside a hotel
Kudos AV approached the grotto as a total design challenge, not room-by-room but as a single spatial experience. Scenic design, print identity, prop selection, room-by-room lighting and LCD window installations worked together so the hotel ceased to exist the moment a guest stepped through the entrance.
Project gallery
See the room. See the detail.
Real project photography from the finished event.








Planning something similar?
Bring the room, the production and the detail together.
Project questions
Planning a similar event?
Useful answers based on the production delivered for this project and the way Kudos AV approaches comparable events.
01What did Kudos AV deliver for Hilton Santa's Grotto?
Santa’s grotto at Hilton London Metropole: scenic build, bespoke props, printed graphics, lighting and LCD window displays produced by Kudos AV.
02How do I plan event production at Hilton London Metropole?
For a seasonal installation or guest experience at Hilton London Metropole, scenic design, printed graphics and lighting should tell the same story. Talk to us about the concept, visitor journey and installation schedule for your activation.
03What information is needed to quote for a similar event?
Send your venue, preferred date and brand guidelines, the visitor journey, display or demonstration requirements and installation timings. These details help us define the equipment, crew and build time for your brief. Contact Kudos AV for a production quote.
Planning your event
Event production at Hilton London Metropole
For a seasonal installation or guest experience at Hilton London Metropole, scenic design, printed graphics and lighting should tell the same story. Talk to us about the concept, visitor journey and installation schedule for your activation.
Tell us the venue, date, event format and production you need. We will discuss the brief and prepare a quote.
Discuss your event productionExplore our work by event type
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